Media Buyer - Nutra / Performance Marketing
cash nutraNew York, NY
Media Buyer - Nutra / Performance Marketing
cash nutraNew York, NY
3 days ago
Occupations
Wholesale and Retail Buyers, Except Farm ProductsPurchasing Agents, Except Wholesale, Retail, and Farm ProductsAdvertising and Promotions ManagersAbout the role
Cash Nutra is a performance-based affiliate network specialized in the Nutra, Supplements, Diet & Wellness industry. We work with direct and partner offers across multiple GEOs and are expanding our internal media buying activities. We are looking for an experienced Media Buyer who understands performance marketing and knows how to find, test and scale profitable Nutra campaigns. You will have access to multiple CPA offers, landing pages, creatives and GEOs through the Cash Nutra platform. Your mission is simple: identify profitable opportunities, launch campaigns, optimize performance and scale winning combinations.
Your responsibilities:
Launch and manage paid acquisition campaigns
Test different Offer + GEO + Landing Page + Creative + Audience combinations
Identify new profitable campaign opportunities
Analyze CTR, CPC, CPM, CR, CPA, EPC, ROAS and ROI
Optimize campaigns based on performance data
Test and develop new creatives and advertising angles
Test landing pages and funnels
Scale profitable campaigns
Monitor daily advertising spend and campaign profitability
Research competitors and winning advertising concepts
Work closely with the Cash Nutra affiliate and advertiser teams
Provide regular reporting on tests, results and scaling opportunities
Explore new traffic sources and GEOs
We are looking for someone who thinks in terms of performance and profitability, not simply traffic volume.
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JOB OVERVIEW
Experience level
Senior
Location
New York, NY
Occupation
Wholesale and Retail Buyers, Except Farm Products
Industry
Media Buying Agencies
Posted
3 days ago
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