Director of Sales

Position Overview: This is an opportunity to lead the commercial function within an established agricultural business. Reporting to the Chief Administration Officer, the Sales Director will oversee a team of six or more employees while driving sales strategy, key account management, business development, and market expansion across North America. Working closely with executive leadership, this individual will help shape commercial priorities, strengthen sales processes, and align customer growth opportunities with operational capabilities. Position Responsibilities Develop and execute commercial sales strategies to drive revenue growth, customer retention, and market expansion Lead and develop the commercial team, establishing clear performance expectations and a culture of accountability Oversee strategic account relationships, partnering with executive leadership to strengthen customer engagement and identify growth opportunities Drive new business development through pipeline management, market analysis, and targeted customer acquisition strategies Establish sales performance metrics, forecasting processes, and account planning initiatives to improve commercial visibility and execution Collaborate with Production, Operations, Agronomy, Marketing, and Finance to align sales activities with inventory, seasonal demand, and customer requirements Support pricing strategy, market positioning, and commercial planning in partnership with executive leadership Improve sales processes, CRM utilization, and reporting practices to strengthen efficiency and customer engagement Represent the organization at industry events, trade shows, and customer meetings to build relationships and identify emerging opportunities