About the role

Responsibilities: Manage and maintain website content through Kentico and related digital platforms, including attorney bios, practice pages, insights, events, campaigns and other content, ensuring accuracy, brand consistency, UX and search visibility. Coordinate with global digital teams on website updates, content workflows, platform enhancements and digital best practices. Create, schedule and publish social media content across LinkedIn, Instagram and other firm channels, including posts supporting campaigns, events, thought leadership, awards and announcements. Create and edit branded digital assets using Photoshop/Adobe Creative Suite, including graphics, invitations, advertisements, presentations, newsletters and other marketing materials. Source and organize approved imagery while maintaining consistency across digital channels and marketing materials. Support SEO, GEO, analytics and reporting initiatives; monitor website, social and campaign performance and provide insights and recommendations. Assist with email marketing, newsletters, event invitations, CRM activities, list management and campaign reporting. Support US Marketing and Business Development initiatives, events, sponsorships, awards, research and profile-raising campaigns. Collaborate with attorneys, marketing/business development teams, global digital/CRM teams and external agencies to execute projects and resolve issues. Stay current on digital marketing, SEO, GEO, AI and emerging technologies; support training, knowledge sharing and ad hoc digital projects. Photoshop and Adobe required

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JOB OVERVIEW

Experience level

Mid

Location

New York, NY

Occupation

Market Research Analysts and Marketing Specialists

Industry

Other Services Related to Advertising

Posted

3 days ago

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