Director, Strategic Planning and Marketing

idexLakewood, CO

yesterday

Occupations

Marketing ManagersMarket Research Analysts and Marketing SpecialistsGeneral and Operations Managers

Industries

Marketing Consulting ServicesAdministrative Management and General Management Consulting ServicesCorporate, Subsidiary, and Regional Managing Offices
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About the role

Overview In this role you will drive long-range and mid-term strategic priorities, aligning STRAT with AOP and market execution to fuel profitable growth. You will steer market and product initiatives across geographies, partnering with senior leaders and product managers. You will shape portfolio strategy, commercialization, and marketing execution to focus on high-value customers and segments. This is a high-impact, cross-functional leadership role at a global company focused on trusted solutions that improve lives. Compensation / Benefits Health benefits 401(k) with company matchPTObonus potentialtotal rewards programcareer development opportunities Responsibilities Lead the Strategic Planning (STRAT) process and refresh long-range (3–5 year) and mid-term (12–18 month) priorities Translate strategic priorities into AOP inputs, initiatives, and measurable outcomes with Finance, Sales, Engineering and Operations Conduct market analysis (mega-trends, SWOT) and portfolio/segment/market analysis to identify growth and risk Analyze TAM, SAM, and TAM targeting; apply 80/20 to optimize focus and ROIProvide strategic recommendations on growth investments, resource allocation, and market expansion Lead go-to-market strategy, pricing collaboration, and launch excellence for new/existing offerings Oversee growth marketing (demand gen, funnel, ABM, lead development) to support sales and customer acquisition Align front-end strategy with NPD and back-end launch execution; drive portfolio strategy and value messaging Mentor and develop strategic/marketing talent; present to executive leadership Foster a data-driven culture and cross-functional influence across Marketing, Product Management, and Sales Key requirements Bachelor’s degree in Industrial Management, Engineering or Business Administration; Master’s degree preferred 8+ years of related experience Strong analytical capability (market analysis, financial acumen, 80/20)Proven ability to influence senior leaders and lead cross-functional initiatives Experience leading STRAT, AOP alignment, and portfolio strategy Excellent written and verbal communication; strong managerial and problem-solving skills Proficient in Microsoft Office Suite and engineering softwareleadership and people developmentstrong communication skillscross-functional collaborationmarket analysisportfolio strategypricing strategy

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JOB OVERVIEW

Experience level

Manager

Location

Lakewood, CO

Occupation

Marketing Managers

Industry

Marketing Consulting Services

Posted

yesterday

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