Marketing Manager

Overview In this Marketing Manager role, you will own end-to-end, multi-channel campaigns for Wellington’s private markets platform, spanning private equity, venture capital, and private credit. You’ll shape platform positioning, align messaging across channels, and collaborate with investment, design, content, and PR teams to support fundraising, brand growth, and investor engagement. The role focuses on scalable marketing processes, cross-functional execution, and delivering impact in a global, client-focused environment. You’ll work to differentiate the platform in a competitive market and drive evidence-based improvements. Compensation / Benefitsretirement planhealth and wellbeingdental, vision, and pharmacy coveragehealth savings accountflexible spending accountsemployee assistance program Responsibilities Plan and execute full-funnel marketing campaigns across channels (client/prospect communications, internal communications, digital/content distribution)Translate business priorities into cohesive multi-channel campaign strategies Shape platform and audience segmentation; develop clear messaging frameworks Contribute to brand architecture and platform narrative; align internal and external storytelling Manage relationships with design agencies and external partners; ensure quality and brand standards Measure campaign and fund-level performance with analytics; translate insights into actionable recommendations Provide market and competitive insights to inform messaging, strategy, and product positioning Collaborate with Global Marketing, Investment teams, Product, Editorial/Content, Events, Design, and PR to integrate content and campaigns Key requirements 8-10 years of marketing experience, ideally in asset management, private markets, or financial services Experience owning end-to-end, multi-channel campaigns Strong understanding of audience segmentation, positioning, and content integration Experience working across digital and offline channels with cross-functional teams and senior stakeholders Ability to translate complex ideas into clear messaging; strong project and stakeholder management; fast-paced environment Structured, organized with an entrepreneurial mindset and ability to influence outcomes across borders Curiosity, commercial mindset, and collaborative, creative approach Comfort with a balance of strategic thinking and hands-on executioncross-functional collaborationstrong stakeholder managementanalytical mindsetmulti-channel marketingcampaign measurement and analyticscontent integration