Strategic Content Writer (SEO,PPC & UX)

Strategic Content WriterWe are a high-growth marketing agency obsessed with delivering measurable results for our clients. Our growth isn't accidental; it's the direct result of a team of dedicated practitioners who thrive on complex challenges and drive tangible outcomes. We operate with a high degree of autonomy and accountability, and we believe that the best ideas, backed by data, are the ones that win. Our culture is built on intellectual rigor, radical ownership, and a shared commitment to excellence.This is not a typical content-churn position. We are looking for a strategic thinker who writes, not just a writer who understands strategy. You will be the critical link between data-driven insights and the compelling narratives that convert. Your primary mission will be to develop and execute content strategies across Local SEO, PPC, and Email Marketing that don't just read well, but perform exceptionally.You will have a seat at the table, contributing to high-level strategy and using your unique blend of analytical and creative skills to solve our clients' most pressing growth challenges.Responsibilities:Develop & Execute Hyper-Local SEO Strategies: Go beyond keyword stuffing. You will build content strategies for local clients that dominate map packs and local search. This includes crafting optimized service pages, location pages, Google Business Profile posts, and citation-worthy content that search engines and users love.Craft High-Conversion PPC & Ad Copy: Write compelling, direct-response copy for Google Ads, social media ads, and landing pages. You will be expected to understand the nuances of different platforms, A/B test your hypotheses, and relentlessly optimize for lower CPAs and higher conversion Strategic Email Marketing Campaigns: Design and write email sequences for various goals: lead nurturing, client onboarding, re-engagement, and direct sales. Your writing will guide users through the funnel, building trust and driving action at every step.Conduct UX & Conversion Copywriting Audits: Analyze client websites, landing pages, and funnels with a critical eye. You'll provide actionable recommendations from both a visual hierarchy and copywriting perspective to improve user experience and increase conversion , Report & Iterate: You are expected to close the loop. You will dive into analytics (Google Analytics, SEMrush, etc.) to understand the impact of your work, report on performance, and use that data to inform your next strategic move.