Manager Global Strategic Marketing

Overview In this role you will lead global marketing strategy to strengthen customer engagement and support product and commercial goals. You’ll drive GTM strategy, guide launch excellence, and develop high-impact content across regions. You will collaborate with Product, Sales, Regional Marketing, Insights, and Digital teams to align market activities and ensure scalable brand activation. This is a opportunity to shape worldwide campaigns and content while delivering measurable commercial results. Compensation / Benefitscomprehensive medical plans 401(k) with 100% match up to 6%paid vacation and holidaysdental and vision coveragewellness rewardsfamily support programs Responsibilities Lead cross-functional teams to create and execute global product launch plans Ensure governance and timely delivery of launch assets, content, and campaigns Collaborate with Product Management and Regional Marketing for consistent execution Develop and refine the global launch playbook for continuous improvement Lead GTM campaigns and develop sales enablement tools Create and optimize campaign content (blogs, whitepapers, videos, sell sheets) and manage editorial calendar Coordinate social media activation and digital channel execution Develop GTM frameworks and playbooks aligning campaigns to brand strategy Provide leadership and direction to a marketing team and ensure high-quality deliverables Influence stakeholders with data-driven insights and performance metrics Key requirements Bachelor's degree in Marketing, Business or related field Minimum 8 years of relevant marketing experience Experience leading and developing a small marketing team Strategic thinking and influential communication skills Experience with GTM frameworks and campaign playbooks Experience working across global markets and with CRM & marketing automation platforms (preferably CRM Dynamics)Knowledge of marketing funnel metrics (MQL, SQL, conversion rates) and campaign performance measurement Familiarity with social media strategies for B2B audiences Strong written and verbal communication skills for presenting data to non-technical audiences Ability to manage cross-functional workflows with limited oversight Leadership and people development Strong communication and influence across functions Analytical mindset and data-driven decision making Integrated marketing and content development Campaign execution across digital and traditional channels Marketing automation and CRM platforms (CRM Dynamics)