Director of Growth Marketing
jobleadsusLos Angeles, CA
Director of Growth Marketing
jobleadsusLos Angeles, CA
today
Occupations
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersAbout the role
About the job Director of Growth Marketing
What you will be doing:
The ideal candidate is an artist and a scientist. You are a creative, results-oriented, and data-driven marketer. You have compassion for the customers you serve and build solutions with empathy. You thrive on using metrics to drive your decisions and have the instincts to move on opportunity. You excel at cross-functional communications and build trust & strong relationships at all levels.
Responsibilities:
- Leverage digital marketing tactics – paid search (Google, Bing), paid social (Facebook, Instagram, Tiktok, Snap), SEO, influencer, native, and programmatic advertising to drive conversions and optimize LTV/CAC ratio.
- Identify and pursue new channels for growth.
- Develop, test, and optimize landing pages and conversion funnels, leveraging design best practices.
- Collaborate with cross-functional stakeholders and agencies to develop creative marketing campaigns.
- Communicate online marketing performance KPIs to executive team
- Experience you will need:
- Understanding of B2C subscriber performance KPIs and their drivers 4-6 years’ experience marketing at subscription-based B2C business preferred.
- Experience leveraging CDPs like Segment
- Strong problem-solving, critical thinking, and analytical skills
- Excellent verbal communication, written communication, and presentation skills
- Great attitude and eagerness to make a difference!
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JOB OVERVIEW
Experience level
Manager
Location
Los Angeles, CA
Occupation
Marketing Managers
Industry
Other Services Related to Advertising
Posted
today
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