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About the role

Overview: As AI Content Writing Strategist, you translate the DEO-driven discovery strategy into authoritative, actionable content that guides customers in moving and storage decisions. You identify content gaps, research customer questions, and craft material for traditional and AI-powered search and discovery experiences. You help lead an AI-assisted production process that scales speed and quality while protecting brand voice and editorial standards. You work with cross-functional partners to improve content that informs and converts, across multiple channels and locations. This role blends research, writing, and AI-enabled workflow optimization to boost organic visibility and trust.
Responsibilities: Research, write, edit, and optimize content across PODS.com (service pages, location content, FAQs, guides, and more).Develop content aligned with SEO, AEO, GEO, and broader digital discovery goals while remaining clear and authoritative. Structure content for readability and machine retrievability (headings, tables, FAQs, etc.).Collaborate with SMEs to convert data and insights into original, verifiable content. Refresh or retire underperforming content, especially pricing, services, and policies. Support location-specific content with market-relevant information. Partner with the DEO Manager on internal linking, IA, and structured data. Identify customer questions and content gaps using data, feedback, and competitive research.
Key requirements:
  • Bachelor's degree in Marketing, Communications, Digital Media, Journalism, English, or related field 2-3 years in digital content, content marketing, copywriting, editorial, or related discipline with a published portfolio
  • Exceptional writing, editing, proofreading, and storytelling; ability to explain complex topics clearly
  • Experience researching content based on customer needs and authoritative sources
  • Experience using generative AI tools in content workflows with strong fact-checking and sourcing judgment
  • Strong attention to factual accuracy and verification before publication
  • Familiarity with SEO fundamentals and writing for digital discoverability
  • Experience with a CMS and basic HTMLStrong organizational and cross-functional collaboration skills
  • Advanced proficiency with Microsoft Word, Excel, Outlook, PowerPoint, and Teamsclear and professional communicationfact-based analytical thinkingadaptability to changing requirementsSEO fundamentals and digital discoverabilityCMS usage and basic HTMLgenerative AI tools in content workflows

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JOB OVERVIEW

Experience level

Senior

Location

St Petersburg, FL

Occupation

Writers and Authors

Industry

Advertising Agencies

Posted

today

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