Marketing Consultant
above bar marketingMadison, WI
today
Occupations
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and TravelMarketing ManagersMarket Research Analysts and Marketing SpecialistsIndustries
Marketing Consulting ServicesOther Management Consulting ServicesAdministrative Management and General Management Consulting ServicesAbout the role
Job DescriptionJob DescriptionDescription: Mission and OverviewAbove the Bar Marketing (ATB) is a fast-growing digital marketing agency that helps law firms expand their practices through data-driven strategies, exceptional client service, and proven performance.The Marketing Consultant plays a pivotal role in ATB’s growth by identifying new business opportunities, building strong client relationships, and converting qualified leads into long-term partnerships. This role is ideal for a motivated, high-energy sales professional who thrives in a consultative, relationship-driven environment.Marketing Consultants at ATB embody our core values by putting people first, raising the bar through expertise and innovation, communicating transparently with data, acting as true partners with urgency and accountability, and driving measurable, data-driven impact for client success.Performance Will Be Measured ByAchievement of individual and team sales goalsQuality and conversion rate of qualified leadsClient satisfaction and relationship retention metricsConsistency and accuracy of CRM documentation and forecastingKey Responsibilities (Your Success Will Involve) Prospecting and Lead DevelopmentIdentify and engage potential clients through cold calling, email outreach, networking, and social sellingQualify inbound leads generated by marketing campaigns and identify ideal-fit prospects through discoveryMaintain a healthy and active sales pipeline of law firms interested in ATB’s marketing solutionsConsultative Sales & Relationship BuildingConduct discovery calls to understand client goals, challenges, and growth opportunitiesDeliver engaging, tailored sales presentations that highlight ATB’s value and impactRecommend data-driven marketing solutions that align with client objectives and budgetsBuild and maintain strong, trust-based relationships that drive repeat business and referralsNegotiation and ClosingDevelop and present proposals, contracts, and pricing models consistent with ATB’s service structureNegotiate effectively to close deals while upholding profitability and alignment with client goalsCollaborate with Account Management and Strategy teams to ensure a seamless client handoff post-saleCollaboration & Team PartnershipPartner closely with the Senior Director of Growth and Client Success and Marketing team to align on lead generation campaigns and outreach strategiesProvide feedback on client needs, sales materials, and process improvementsParticipate in team meetings, performance reviews, and shared learning opportunities to strengthen ATB’s sales functionA growth mindset focused on constant improvement Reporting and AnalyticsLog all activities, interactions, and outcomes in ATB’s CRM system (e.g., HubSpot or equivalent) accurately and consistentlyProvide weekly pipeline updates, forecasts, and reports Analyze performance metrics to identify opportunities for improvement and share insights with leadershipNetworking and EventsRepresent ATB at legal industry events, conferences, and networking opportunitiesParticipate in client appreciation events, dinners, and presentations to strengthen relationships and expand ATB’s brand reachQualifications3+ years of experience in sales or business development, ideally within marketing, SaaS, or professional servicesProven record of achieving and exceeding sales targetsStrong communication, presentation, and relationship management skillsConsultative selling approach with excellent negotiation abilitiesSelf-driven and goal-oriented, with a passion for helping clients growProficiency with CRM systems (HubSpot, Salesforce, or similar)Bachelor’s degree in Business, Marketing, Communications, or related field preferredLegal background and experience is requiredBenefitsWe offer a competitive salary with uncapped commissions and increasing opportunity in subsequent years as accounts and performance grow.Medical, dental, and vision coverage, a retirement plan with company match. A culture built on collaboration and trust – Join a supportive, team-oriented environment where people are encouraged to share ideas, learn from one another, and do great work together.Room to grow and lead – We actively invest in professional development, career progression, and leadership opportunities as the company continues to grow.Time to recharge and stay healthy – Paid time off equivalent to a minimum of 10 days of PTO per year, plus 9 days of paid sick time, starting at hire. Plan for the future – SIMPLE IRA with pre-tax employee contributions and a company match up to 3%, available from day one. Requirements:
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JOB OVERVIEW
Experience level
Senior
Location
Madison, WI
Occupation
Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel
Industry
Marketing Consulting Services
Posted
today
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