Digital Marketing Specialist

What You'll Do: Campaign Execution Manage the day-to-day publishing of approved content across company-owned social media channels. Support paid campaign setup, launch coordination, asset management, task tracking, and other day-to-day digital marketing needs. Coordinate campaign logistics for vendor and co-marketing partnerships, ensuring creative assets, product information, promotional details, campaign requirements, and other supporting materials are collected and shared with the appropriate teams. Help maintain marketing dashboards and performance summaries. Support recurring campaign reporting and performance reviews, identifying executional insights and opportunities to improve future campaigns. Conduct quality assurance reviews to ensure campaign details and assets are accurate before launch. Stay current on platform updates, digital marketing tools, and industry best practices.

What We're Looking For: Bachelor's degree in Marketing, Business, or a related field, or equivalent experience. 2-4 years of experience in digital marketing, ecommerce marketing, campaign coordination, project management, social media management, or a related discipline. Experience supporting campaign execution across multiple digital channels. Familiarity with social media publishing platforms, digital analytics tools, and marketing project management tools. A basic understanding of digital marketing analytics, campaign tracking, and performance measurement. Experience in ecommerce, retail, gaming, collectibles, hobby, or enthusiast-focused industries is a plus. Ability and willingness to travel to the company's Somerset, Wisconsin office on an occasional basis. The ideal candidate will be based in Minnesota or Wisconsin. Skills & Qualities Exceptional organizational and time-management skills. Strong attention to detail and a commitment to quality. Ability to manage multiple projects and competing priorities at the same time. Strong written and verbal communication skills. Excellent follow-through and proactive problem-solving abilities. Comfortable collaborating across teams and with external partners. Ability to thrive in a fast-paced, launch-heavy environment. A passion for collectibles, gaming, anime, pop culture, or enthusiast communities is a plus. What's Offered Health insurance Employee Assistance Program Employee product discount 401(k) retirement program with employer match Paid holidays and paid time off Compensation The anticipated salary range for this position is $60,000-$75,000 annually, depending on experience and qualifications.