Marketing Analyst

Essential Duties and Responsibilities: Collaborate with Finance, Sales and Operations departments to forecast product revenuesDevelop and implement marketing plans for new and existing productsManage, proactively, marketing programs and influence cross-departmental programs to ensure achievement of strategic and financial objectives for product portfolioProduce product-oriented content that amplifies unique selling points and differentiationLead implementation of key marketing plan tactics and programs: product strategies, pricing, promotions, sales team training and claims developmentPerform periodic external market analyses (customers, technologies, competitors, patient populations, insurers, etc.) to optimize strategies, tactics and opportunity assessmentsPartner with R&D, Technology, Sales, and other departments to develop new products and services and play an integral role in the new product commercialization processInteract with customers to develop insights and requirements for new products and programsContribute to creating a culture of success and sustainable competitive advantageProvide technical product training and leadership for the Sales teamAbility to incorporate a wide range of inputs into clear objectives, strategies and action plansBasic QualificationsMinimum 5-year's experience in product-oriented marketing positionBachelor's degree, or higher, from an accredited universityPreferred QualificationsMBA, from top tier business schoolBachelor degree, with a STEM major or minorMarketing experience for a medical or dental device manufacturer, ideally FDA Class II devicesFamiliarity with Dental, Sleep Medicine, or related industriesExperience leading or participating in New Product Introduction (NPI) processesResults orientation, self-motivated individualExcellent analytical skills, with the ability to take a scientific approach to marketing