Director, Marketing Planning and Strategy - Walmart Connect International  

Overview As Director of Marketing for Walmart Connect International, you will shape the marketing strategy and knowledge flow across Canada, Mexico, and Chile, aligning regional priorities with the global Walmart Connect brand. You’ll partner with market leaders, lead localization of campaigns, and drive scalable marketing programs and enablement. The role blends strategy, narrative development, events, and cross-functional leadership to accelerate international growth. This is a high-visibility, impact-driven role that ties global Playbooks to local market needs. Compensation / Benefits Health benefits (medical, vision, dental)401(k) and stock purchasePTO including sick leave and parental leave Education benefits via Live Better UCompany discounts Paid time off and job classification-based accrual Responsibilities Serve as the primary marketing partner to Walmart Connect Marketing leaders across Canada, Mexico and Chile Develop market-specific positioning and annual messaging priorities Own the international events strategy and lead flagship engagements Collaborate with cross-functional teams to plan and execute integrated marketing calendars Create scalable training and enablement programs for international markets Coordinate planning across U.S. and international marketing organizations Measure impact across engagement, pipeline influence, and brand metrics Improve collaboration and reduce duplication across markets Key requirements 8–10+ years of experience in integrated marketing, B2B marketing, content strategy, events, communications or brand marketing Experience leading cross-functional marketing initiatives across multiple geographies Strong executive writing, storytelling and presentation development skills Experience developing strategic positioning and executive narratives Ability to influence without direct authority in matrixed organizations Strong program management and organizational leadership skills Preferred: international/global marketing experience and Spanish proficiencyexecutive communicationcross-functional collaborationinfluence without authorityintegrated marketingcontent strategyevents management