About the role

Company Description: Boat Concierge Co. is building a global day-charter booking marketplace that connects travelers with vetted boat operators in some of the world’s most beautiful destinations. The company began operations in the US Virgin Islands and is now preparing for multi-market expansion. Boat Concierge Co. focuses on creating seamless, trusted experiences for travelers while supporting local operators with a scalable platform. Team members join a fast-growing, entrepreneurial environment where they can have a direct impact on what we are building day to day!
Role Description: We're looking for a highly engaged, trend-savvy Social Media Manager to own the day-to-day execution of our social media presence for Caribbean Boat Concierge. You'll be the human voice behind the brand — the person who curates the content, replies to DMs, and keeps our community engaged and growing. This is a full-time, remote role with potential in-person content sessions with our CEO. To make this work, you should live within driving distance of Greenville, SC (where our CEO resides).
Responsibilities:
  • Create the social media calendar based on the strategy established by the CMOCreate, edit, write, and publish approximately 2 social media posts per day
  • Take raw ideas, footage, and direction and turn them into polished, engaging social media posts
  • Edit videos using current social media trends, including pacing, cuts, captions, hooks, sound, and visual style
  • Use our existing examples of content we love as a benchmark for the style and quality we want
  • Monitor social media trends and quickly identify opportunities to create relevant content
  • Set up and manage a high volume of chat triggers to turn social engagement into conversations and leads
  • Monitor relevant Facebook groups and identify opportunities for engagement and lead generation
  • Track content performance and use results to improve future posts
  • Take direction and feedback from the CMO and implement changes quickly
  • Develop a deep understanding of what we are building, our audience, and our business goals
The Most Important SkillWe are looking for someone with a natural instinct for content creation. We've got ton of beautiful content to work with (hello, it's the Caribbean) and a CEO who is willing to be on camera whenever you have an idea. We are looking for someone to take ownership of the strategy and help us bring it all to life! This person shouldn’t need every post mapped out for them. They should be able to take an idea, reference, piece of footage, or direction and turn it into a finished, publish-ready post.
Performance & Incentives: We believe in rewarding people for their hard work. In addition to your monthly salary, this role includes performance-based bonuses tied to lead generation. We want someone who understands that the goal isn’t simply to produce content or hit a posting quota. Social media should generate attention, engagement, conversations, and ultimately leads for the business. As the company grows, so can your role, title, and compensation. We would love to find someone who is looking to build their career with us!
Our Ideal Candidate:
  • Has excellent instincts for short-form social media content
  • Is a strong video editor and content creator
  • Understands hooks, pacing, retention, captions, trends, and viral formats
  • Can independently take content from idea → edit → finished post → published
  • Is proactive and constantly monitoring what is working on social media
  • Can move quickly and produce consistently high-quality content
  • Takes feedback well and implements it quickly
  • Is organized and reliable
  • Understands that social media is a business growth channel
  • Wants to deeply understand our business and what we’re building
  • Is genuinely invested in the success of the company
  • Thinks like an owner rather than simply completing assigned tasks
Qualifications: A portfolio that establishes your experience in Social Media Management and Content Creation. Proficient in transforming talking head videos and other short form content into engaging posts. Strong Writing and Communication skills for clear, compelling, and brand-aligned content. Experience with Content Strategy, including planning, scheduling, and adapting content for multiple platforms. Familiarity with analytics tools and KPI tracking for social media performance. Previous experience in travel and hospitality would be nice, but not mandatory. Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.

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JOB OVERVIEW

Experience level

Senior

Location

Miami, FL

Occupation

Marketing Managers

Industry

Advertising Agencies

Posted

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