General Manager

Location: [Tampa, Florida]Full-Time | Competitive Compensation | Growth-Oriented Culture⸻About W.O.L.F. GymsW.O.L.F. stands for Workout. Live. Fierce. We’re more than a gym — we’re a community of leaders committed to strength, discipline, and transformation. As we expand our franchise footprint, we’re seeking a high-performance General Manager to lead operations at one of our franchise locations.⸻Position Overview As General Manager, you will be responsible for overseeing the full scope of gym operations including sales, staffing, marketing, member experience, and day-to-day leadership. This role is ideal for someone who thrives in a fast-paced, performance-based culture and is ready to help build a powerhouse fitness community.⸻Key Responsibilities Operations & Leadership

• Lead all daily operations including front desk, personal training, facilities, and cleanliness
• Hire, train, schedule, and manage gym staff and fitness professionals
• Ensure alignment with W.O.L.F. brand standards and operational excellence
• Manage budgets, supply inventory, and vendor relationships Marketing & Social Media
• Execute local and regional marketing strategies to grow awareness and foot traffic
• Manage and grow the gym’s social media presence across platforms
• Coordinate events, in-club promotions, and referral programs
• Collaborate with W.O.L.F. corporate for unified branding Sales & Membership Growth
• Drive individual and team sales performance
• Set and track daily/weekly/monthly sales targets
• Convert leads into contracted gym memberships (12-month commitments)
• Develop local partnerships to drive referral traffic and corporate memberships Human Resources & Admin
• Oversee payroll, scheduling, and timekeeping
• Manage HR duties including onboarding, performance evaluations, and coaching
• Maintain legal compliance with all employment and safety standards
• Foster a positive, motivating culture aligned with W.O.L.F. values