Digital Strategy Consultant
deloitteHouston, TX
About the role
Overview:
In this role, you will shape digital marketing growth for cross-industry clients, defining strategies, budgets, and channel mix to drive revenue and value. You’ll work within Deloitte’s Strategy, Growth, and Transformation practice to design governance, measurement, and executive-ready narratives, translating data into actionable insights. The position emphasizes cross-functional collaboration, data quality, and scalable operating models. This is an opportunity to influence paid media programs and advance analytics maturity across client organizations.
Responsibilities:
Develop digital marketing growth strategies including revenue targets, channel mix, pricing, packaging, and quarterly priorities Support the development of business cases for roadmap investments with revenue, margin, adoption, and readiness considerations Assess market trends, advertiser needs, and evolving digital media capabilities Assist in operating model design, governance, and performance management Create problem statements, product requirements, prioritization frameworks, and measurable outcomes Facilitate decision-making across business and technology stakeholders Define measurement frameworks and reporting narratives (ROAS, incrementality, CAC, new-to-brand) Develop executive-ready insights and performance narratives for brands and internal stakeholders Identify opportunities to improve data quality, reporting automation, and analytical maturity
Key requirements:
Bachelor’s Degree or equivalent experience 2+ years in digital advertising/marketing or related fields 2+ years in media measurement, attribution, or performance analytics 2+ years in developing business cases and framing investment opportunities 2+ years in RMN/audience products or measurement capabilities 2+ years in SEO/AEO/GEO with hands-on audit experience Ability to travel 30%+ Legally authorized to work in the United States without sponsorship Ability to work independently and in teams Strong written and verbal communication Attention to detail and quality Media measurement, attribution, and performance analytics RMN platforms knowledge SEO/AEO/GEO with content/audit experience
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JOB OVERVIEW
Experience level
Senior
Location
Houston, TX
Occupation
Market Research Analysts and Marketing Specialists
Industry
Advertising Agencies
Posted
today
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