About the role

About the Team: The Tik Tok LIVE AMS Marketing team drives growth and cultural relevance for Tik Tok LIVE across the Americas. The team focuses on high-impact celebrity LIVE events and flagship IPs such as Tik Tok LIVE Premiere, creating must-watch moments that connect creators, celebrities, and fans in real time.
About the Role: As the Celebrity Live Ops Manager, you will lead the end-to-end operations of celebrity-led LIVE events. You will help shape and scale marquee programs, from global Q&As and premiere moments to concert series and other high-visibility campaigns. This role will build repeatable operational models and strong execution standards to support partnerships with top-tier talent.
Responsibilities: - Lead strategy and execution for high-profile celebrity LIVE sessions, premieres, and concert series.- Own and optimize key LIVE performance metrics, including Peak Concurrent Users, unique viewers, and impressions.- Drive traffic and growth strategies to maximize visibility and engagement for flagship events.- Partner closely with Product, Traffic, Marketing, and other cross-functional teams to improve LIVE features, tools, and event outcomes.- Coordinate with talent representatives, agency partners, and internal stakeholders to deliver seamless event execution.- Build and refine scalable operational frameworks and standard operating procedures for celebrity LIVE programs.
Minimum Qualifications: - 3+ years of experience in live streaming operations, entertainment marketing, consulting, talent management, or a related field.- Experience managing large-scale digital events, celebrity activations, or other high-visibility campaigns.- Ability to build scalable operational processes and drive cross-functional execution in a fast-paced environment.- Strong analytical skills with the ability to use performance data to generate actionable insights.- Excellent communication and stakeholder management skills.
Req ID: A198340

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JOB OVERVIEW

Experience level

Senior

Location

Los Angeles, CA

Occupation

Marketing Managers

Industry

Promoters of Performing Arts, Sports, and Similar Events without Facilities

Posted

10 days ago

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