Vice President of Product Management, eCommerce, and Brand Marketing
confidentialMontvale, NJ
Vice President of Product Management, eCommerce, and Brand Marketing
confidentialMontvale, NJ
3 days ago
Occupations
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersIndustries
Saw Blade and Handtool ManufacturingCutting Tool and Machine Tool Accessory ManufacturingPower-Driven Handtool ManufacturingAbout the role
Vice President of Product Management, eCommerce, and Brand Marketing
About the Company:
Industry-leading provider of high-quality tools, hardware & related products Industry Consumer Services Type Privately Held
About the Role:
The Company is in search of a Vice President of Product Management, eCommerce, and Brand Marketing to spearhead the global marketing strategy. The successful candidate will be responsible for driving the vision of product innovation, brand leadership, and digital growth, with a focus on strengthening the company's market position. This executive will lead the end-to-end product development and commercialization process, oversee brand and product marketing, eCommerce, digital marketing, and customer insight programs. A key aspect of the role is to ensure a consistent, customer-centric experience across all channels and to accelerate profitable growth. Applicants for the VP role at the company should have a Bachelor's degree in marketing, business, or a related field, with an MBA strongly preferred. A minimum of 10-15 years' progressive marketing leadership experience is required, with a background in hardware, hand tools, consumer durables, or related categories being advantageous. The role demands a proven track record in leading multiple marketing functions, including product management, commercialization, brand marketing, eCommerce, and digital marketing. The ideal candidate will have a strong analytical mindset, exceptional leadership and communication skills, and the ability to operate both strategically and tactically in a fast-paced environment. A passion for tools and a deep understanding of professional and DIY customer segments are also essential. Functions Product Management Product Marketing Ecommerce
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JOB OVERVIEW
Experience level
Manager
Location
Montvale, NJ
Occupation
Marketing Managers
Industry
Saw Blade and Handtool Manufacturing
Posted
3 days ago
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