Director of Retail Sales

What You Will Do: • Lead U.S. retail business development efforts to secure new partnerships with mass-market retailers, national chains, specialty retailers, and key regional accounts (e.g., Target, Walmart, CVS, Kroger, buybuy BABY, etc.).• Develop and execute a multi-year channel expansion strategy aligned with Grownsy’s U.S. growth goals and P&L targets.• Build and manage long-term relationships with retail buyers, category managers, and key executive decision-makers.• Lead full-cycle negotiations for retail agreements, including pricing, trade terms, marketing commitments, and supply chain coordination.• Partner closely with internal teams (marketing, product, e-commerce, operations, and supply chain) to support successful product launches and ongoing channel performance.• Monitor channel performance, forecast sales, and proactively identify opportunities to drive sell-through and optimize retail partnerships.• Stay current on retail industry trends, retailer initiatives, and competitive dynamics to inform business strategy.• Provide regular business updates, sales reporting, and strategic recommendations to company leadership.