Senior Social Strategist
barkleyBrooklyn, NY
Senior Social Strategist
barkleyBrooklyn, NY
today
Occupations
Market Research Analysts and Marketing SpecialistsMarketing ManagersPublic Relations SpecialistsAbout the role
Overview:
In this role you develop social strategies and artifacts for assigned clients, turning audience insights and performance data into actionable plans. You shape content ecosystems, creator-led approaches, and community-driven strategies while guiding cross-functional teams. You influence creative development and integrated planning, supporting QA, publishing, and community management. You work closely with clients and internal teams to identify optimization opportunities and demonstrate impact, contributing to a culture of inclusive creativity and measurable results.
Responsibilities:
- Develop social strategies, POVs, and artifacts for assigned clients and initiatives
- Develop social-first, creator-led, and community-driven strategic recommendations
- Translate social intelligence into content, platform, and campaign approaches
- Build channel strategies, audience frameworks, and content ecosystems
- Provide social input into integrated planning processes
- Shape creative briefs and provide strategic direction throughout concept development
- Supports QA, scheduling and publishing of content as well as community management and RTMsPartner with other teams, departments to identify optimization opportunities and measure impact
- Present recommendations and strategic findings to clients and internal teams
- Mentor junior team members and elevate team capabilities
Key requirements:
- 4-6 years of relevant social, communications, strategy, or agency experience
- Experience developing social strategies and content ecosystems for brands
- Strong understanding of creator marketing, audience behavior, and social intelligence
- Expertise across TikTok, Meta, YouTube, Reddit, Pinterest and emerging social/digital trends
- Strong storytelling, presentation, and workshop facilitation skills
- Ability to influence cross-functional teams and client decisionsstorytellingpresentationworkshop facilitation
TikTokMetaYouTube
Matching similar jobs
JOB OVERVIEW
Experience level
Manager
Location
Brooklyn, NY
Occupation
Market Research Analysts and Marketing Specialists
Industry
Advertising Agencies
Posted
today
Tired of running searches?
Rank the roles you'd take once, and matches like these arrive on their own.
CREATE PROFILE (opens in a new tab)