Marketing Automation Specialist | HubSpot
model business servicesNew York, NY
Marketing Automation Specialist | HubSpot
model business servicesNew York, NY
today
Occupations
Market Research Analysts and Marketing SpecialistsMarketing ManagersSearch Marketing StrategistsAbout the role
Role Overview:
We are hiring a hands-on HubSpot expert who will take end-to-end ownership of HubSpot CRM and marketing automation execution. This is an execution-focused role responsible for building, optimizing, testing, and improving campaigns and conversion funnels inside HubSpot.
Key Responsibilities:
1) HubSpot CRM & Lifecycle Management
Manage contacts, lists, deals, lifecycle stages
Build segmentation logic
Maintain clean CRM structure
Manage Salesforce-HubSpot integration
2) Email & SMS Automation
Build welcome, nurture, consult follow-up sequences
Write conversion-focused copy
Build automated workflows
Conduct continuous A/B testing
3) Landing Pages & CRO
Create and optimize landing pages
Build quizzes/calculators integrated with HubSpot
Run A/B testing (headlines, CTAs, layout, mobile optimization)
4) Forms & Lead Capture
Design high-converting forms
Implement progressive profiling
Route leads to correct workflows
5) Reporting & Optimization
Weekly reporting on email, SMS, landing page performance
Maintain testing roadmap
Work Structure
Weekly planning call
Weekly written performance summary
Required Skills:
Strong hands-on HubSpot CRM & automation experience
Experience with Salesforce integration
Proven CRO and landing page optimization experience
Strong copywriting skills
Excellent communication skills (mandatory)
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JOB OVERVIEW
Experience level
Senior
Location
New York, NY
Occupation
Market Research Analysts and Marketing Specialists
Industry
Custom Computer Programming Services
Posted
today
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