Remote CLM Practice Leader — Loyalty & Lifecycle

Merkle is seeking a senior Customer Lifecycle Marketing (CLM) Practice Lead to drive commercial ownership, revenue growth, and pipeline across lifecycle marketing, loyalty, promotions, and first-party data strategy in the US. The role interfaces with CMOs and VP-level buyers, shaping offers and go-to-market strategies while leading cross-practice initiatives and representing the practice at industry events. This is a leadership role focused on business outcomes rather than delivery management.