About the role

Darlington is hiring a NYC Account Director to lead and execute social strategy, content creation, and channel management for talent across Instagram and TikTok. We're looking for a creative, culturally plugged-in marketer who can blend storytelling, strategy, and analytics to grow and elevate our clients.
Location: NYC
Employment Type: Full-Time
Responsibilities:
  • Lead social strategy, content development, and audience growth for Darlington clients
  • Oversee end-to-end content execution, including planning, on-site photo/video capture, copywriting, publishing and community management
  • Manage day-to-day client relationships and serve as the primary strategic lead for talent, management teams, brand partners, agents, and internal stakeholders
  • Drive the development and execution of social campaigns, brand partnerships, launches, press tours, and real-time engagement opportunities
  • Track performance and turn insights into actionable recommendations
Qualifications:
  • 7+ years of experience in social media, content creation or talent management
  • Strong interpersonal and client management skills with experience navigating relationships with talent, representation, and brands
  • Proven success growing and managing Instagram & TikTok communities Strong creative, storytelling, and platform-native content capture/editing skills
  • Thrives in dynamic environments, successfully managing work across a broad range of clients
  • Agency experience required

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JOB OVERVIEW

Experience level

Manager

Location

New York, NY

Occupation

Marketing Managers

Industry

Advertising Agencies

Posted

4 days ago

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