Marketing & Patient Engagement Associate

Department: Marketing & Patient Engagement

Reports To: Marketing Manager

Location: [Remote/Hybrid/On-Site]

Position Summary: The Marketing & Patient Engagement Associate is responsible for developing and executing patient-facing and general marketing communications that support Eximia Clinical Research’s patient engagement, study enrollment, brand awareness, and community outreach initiatives. The position serves as a key content and campaign execution resource within the Marketing team, with particular emphasis on copywriting, email marketing, newsletters, database-wide SMS/text communications, general advertising content, patient engagement campaigns, and marketing collateral development. The ideal candidate is an excellent writer who can translate complex clinical research and healthcare information into clear, engaging, patient-friendly communications while maintaining accuracy, appropriate regulatory standards, and Eximia’s brand voice. This role works closely with the Marketing Manager, Digital Marketing Manager, Patient Enrollment Operations, and Site teams. Essential Responsibilities1. Copywriting & Content Development Develop clear, compelling, audience-appropriate copy for: Patient recruitment campaigns Email communicationsSMS/text campaigns NewslettersWebsite and landing-page content General advertisementsSocial media content Community outreach materials Flyers and brochures Patient educational materials Physician-facing communications Internal marketing materials Video and digital advertising scripts Adapt messaging based on audience, including patients, caregivers, physicians, community organizations, and other healthcare stakeholders. Maintain a consistent Eximia brand voice across communications.2. Patient Database Email Campaigns Coordinate and execute communications to Eximia’s patient database, including: Study opportunity announcements Therapeutic-area campaigns Patient re-engagement campaigns Seasonal campaigns Educational communications Company newsletters Community event invitations General research awareness campaigns Responsibilities include drafting content, coordinating appropriate audience segmentation, campaign scheduling, proofreading, testing, deployment, and post-campaign reporting.3. SMS/Text Messaging Campaigns Develop and coordinate patient database SMS campaigns supporting: New study opportunities Patient re-engagement Community events Research awareness Recruitment initiatives Other approved patient engagement programs Ensure communications follow established organizational policies regarding patient consent, opt-out requirements, privacy, and approved messaging practices.4. Newsletter Development Own the production process for recurring patient/community newsletters.

Qualifications: RequiredBachelor’s degree in marketing, Communications, Journalism, English, Public Relations, Healthcare Communications, or related field preferred.3-5 years of marketing, communications, copywriting, or content-development experience. Exceptional written English and editing skills. Demonstrated ability to write concise and engaging consumer-facing content. Experience developing email campaigns, newsletters, social content, or similar communications. Strong attention to detail. Ability to manage multiple campaigns simultaneously. Strong organizational and project-management skills. Preferred Experience in one or more of the following: Healthcare marketing Clinical research Pharmaceutical/life sciences Patient engagement Health systems Physician practices Digital health Healthcare advertising agency Experience communicating healthcare concepts to consumer audiences is particularly desirable.