Growth Director, Lifecycle Marketing
jobleadsusLos Angeles, CA
Growth Director, Lifecycle Marketing
jobleadsusLos Angeles, CA
yesterday
Occupations
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersAbout the role
WHY Brands Inc., parent of Munchkin, seeks a Director of Lifecycle Marketing to lead customer growth across email, SMS, push and DTC channels. You will own segmentation, automation and measurement, shaping loyalty, subscriptions and replenishment strategies while collaborating with brand, analytics and IT teams.
You will report to the VP of Digital Growth and guide a Performance Marketing Manager, driving end-to-end lifecycle initiatives, experiments and forecasts to lift lifetime value.
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JOB OVERVIEW
Experience level
Manager
Location
Los Angeles, CA
Occupation
Marketing Managers
Industry
Marketing Consulting Services
Posted
yesterday
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