Social Media Manager

Your responsibilities will include: Develop and execute a cohesive social media strategy across Instagram, Tik Tok, Facebook, Pinterest, Linked In, and You Tube Create high-quality photo and video content featuring fine jewelry, new inventory, custom designs, lifestyle moments, events, educational topics, and behind-the-scenes content Shoot and edit Reels, Tik Toks, Stories, carousels, product content, and short-form video Create engaging hooks, captions, on-screen copy, and storytelling that reflect the Myranda Fine Jewelry brand Manage and maintain an organized weekly social media calendar Batch content in advance to maintain a consistent pipeline of approved, ready-to-post content Manage daily posting across all applicable platforms Repurpose strong content strategically across Tik Tok, Facebook, Pinterest, Linked In, and You Tube Shorts Manage comments, DMs, mentions, tags, and other community interactions Identify and immediately flag client inquiries, sales opportunities, important comments, or issues requiring team attention Build relationships with local businesses, organizations, publications, creators, and community accounts through thoughtful social engagement Create and manage content for Myranda’s personal social media presence, including lifestyle content that can be produced without requiring her to be present for every shoot Provide creative direction for content shoots and campaigns Collaborate closely with the owner, sales team, e-commerce team, and customer support team Monitor trends, trending sounds, platform changes, algorithms, and emerging content opportunities Track and report KPIs including reach, views, engagement, shares, saves, follower growth, and overall content performance Use analytics to identify what is working, what needs improvement, and what content we should create more of Support email marketing, SMS, SEO, PR, and other digital marketing initiatives as needed Attend store, charity, community, and brand events to capture timely photo and video content Organize and maintain all social media photo and video assets in Dropbox Daily Posting Rhythm Consistency is a major part of this position. Our standard daily content schedule includes:9:00 AM — 5 Stories 12:00 PM — Grid Post 3:00 PM — 5 Stories 6:00 PM — 5 Stories The Social Media Manager will also be responsible for strategically cross-posting and repurposing content across applicable platforms. Platform Expectations Myranda Fine Jewelry Instagram 15 Stories daily 2 videos/Reels Inventory and supporting grid content Consistent community engagement Founder/Personal Instagram 15 Stories daily 1 video Inventory/supporting grid content Curated lifestyle content Tik Tok Repurpose applicable MFJ Instagram content 2 videos 3 carousels Story content Facebook Repurpose applicable MFJ Instagram content Daily community management Participate strategically in relevant local Facebook groups Pinterest Content posted Monday, Wednesday, and Friday Linked In 1–2 strategic posts per week You Tube Shorts Repurpose Reels and Tik Toks into Shorts weekly Local Community Content This position will also help strengthen Myranda Fine Jewelry’s presence within our local community through relevant, engaging content in local Facebook groups, including: Ahwatukee 411 — 3 posts per week Ocotillo Friends — 1 post daily Go Gilbert — 2 posts per week Content should feel engaging and community-focused rather than repetitive or overly promotional. Weekly Planning & Approval Process What We’re Looking For 3+ years of professional experience in social media, content creation, digital marketing, or a related role Strong understanding of Instagram, Tik Tok, Facebook, Pinterest, Linked In, and You Tube Strong photography and short-form video skills Excellent video editing and visual storytelling abilities Experience with Cap Cut, Canva, Adobe Creative Suite, or similar platforms Excellent writing, editing, and proofreading skills Ability to adapt copy and content to an established luxury brand voice Strong understanding of social media trends and platform best practices Experience developing creative briefs and taking content from concept through final execution Strong organizational and project-management skills Experience with Microsoft 365 Experience with Asana or another project-management platform Ability to collaborate across multiple departments You’ll Be Successful in This Role If You Are: Extremely organized Creative and visually driven Self-motivated and proactive Detail-oriented Comfortable working independently Excellent at managing your time Able to balance creativity with deadlines and business objectives Comfortable producing a high volume of quality content Able to identify what needs to be done without waiting for constant direction Comfortable receiving feedback and quickly implementing revisions Professional in person and through phone, email, and text communication Passionate about social media, luxury, fashion, jewelry, and storytelling Content Presentation Standards Because this is a hands-on luxury jewelry content position, attention to visual details is essential. The Social Media Manager should arrive camera-ready and wear polished clothing that works well when modeling or handling jewelry for content. Wardrobe variety and seasonal/holiday styling should be considered when appropriate. Jewelry, displays, fabrics, and backgrounds should always be cleaned, lint-free, steamed when necessary, and camera-ready before filming or photography. About Myranda Fine Jewelry At Myranda Fine Jewelry, jewelry is personal. From engagement rings and custom designs to one-of-a-kind fine jewelry, our goal is to create an elevated experience while building genuine, long-term relationships with our clients. We’re looking for someone who is excited to help bring that experience to life digitally and play an important role in the continued growth of the Myranda Fine Jewelry brand. If you’re creative, organized, social-media obsessed, comfortable behind a camera, and excited about creating beautiful content in the luxury jewelry space, we’d love to hear from you. Apply through Linked In and include your resume, portfolio, and examples of social media accounts or content you have personally created and managed. The responsibilities outlined above are not intended to be an all-inclusive list. Responsibilities may be added or adjusted based on the evolving needs of the business.