Creative Strategist - Paid Social

Company Description: Bowery Boost is a women-founded, NYC-based digital growth and creative agency helping women-founded and mission-driven e-commerce brands scale profitably. We specialize in paid media, performance creative, and analytics for brands across beauty, fashion, wellness, and CPG.We combine creative storytelling with data-driven strategy, using our in-house analytics platform Boostify and creative performance tools like Motionapp to help brands grow sustainably and intelligently. We’re a small but mighty team of strategists, creatives, and analysts — collaborative, thoughtful, and results-driven. We want a Creative Strategist to help us ship more winning ads

Monitor ad performance, analyze data, and continuously optimize campaigns for maximum impact. Work with cross-functional teams, including performance marketing and product teams, to ensure alignment on creative direction and performance metrics. Stay on top of the latest trends, techniques, and platforms, using them to inspire fresh creative ideas. What you’ll bring 3-4 years of extensive media buying experience, particularly with Facebook (e.g. Growth Marketing, Creative Strategist, Media Buyer, Performance marketing etc.).Understanding of the importance of creative in the paid media landscape Strong understanding of ad performance metrics and how to translate data into actionable creative insights. Experience with platforms like Facebook, Instagram, YouTube, TikTok, and other digital marketing channels. Excellent communication and collaboration skills—you know how to inspire and guide creative teams to meet business goals. A passion for creativity and a knack for combining data with storytelling to craft engaging and high-performing ads. Experience building creative briefs and guiding projects from ideation to execution.