Lead Customer Marketing Specialist

Overview As a Lead Customer Marketing Specialist at Honeywell Technologies, you will shape and execute marketing programs aimed at deepening customer engagement and loyalty across the Americas. You’ll partner with sales, product, and creative teams to deliver targeted campaigns that drive revenue growth and strengthen brand perception. This role blends strategic thinking with hands-on execution, from multi-channel programs to customer events, while staying ahead of market trends. You will lead a team, mentor colleagues, and influence cross-functional initiatives in a fast-paced, innovative environment. Compensation / Benefits Medical, Dental, Vision, and Life Insurance 401(k) match Flexible Spending Accounts Health Savings Accounts Parental Leave Paid Time Off Responsibilities Develop and execute customer marketing strategies to boost engagement and loyalty Collaborate with sales to translate customer needs into targeted campaigns Create and manage programs including email, social, and events Analyze market trends and customer data to identify growth opportunities Monitor campaign effectiveness and provide actionable insights Manage the customer journey across all touchpoints Utilize marketing automation tools and CRM to optimize performance Partner with product management and creative services for compelling collateral Stay updated on industry trends and introduce innovative ideas Manage external vendors/agencies within budget and timelines Coordinate with Marketing Shared Service for quality outputs Provide ad-hoc support to other products and participate in major events Key requirements 6+ years in customer marketing or related roles Experience in managing and mentoring a team Proven track record of developing successful channel marketing programs Dynamic and self-motivated in a fast-paced environment Innovative and creative thinking Eager to learn and adapt to new technologies Customer-centric mindset Marketing automation tools experienceCRM systems experience