About the role

About Cedar Gold GroupCedar Gold Group is a fast-growing precious metals firm helping Americans protect and diversify their wealth through physical gold and silver. Our marketing engine drives our growth, and we're looking for a proven leader to take full ownership of it.
The Role: As Marketing Director, you will own the marketing department end to end — strategy, budget, execution, and results. Your number one mandate is delivering a consistent flow of qualified leads to our sales floor while building a brand clients trust. You'll inherit established vendor relationships, including a dedicated email/publisher management partner and a landing page designer, and you'll be responsible for managing and maximizing those relationships from day one.
What You'll Do:
  • Own marketing strategy, planning, and budget across all channels
  • Drive qualified lead generation and be accountable for lead volume, quality, and cost per acquisition
  • Manage our existing publisher and dedicated email relationships — negotiating placements, monitoring performance, and scaling what works
  • Direct our landing page design resource — prioritizing builds, running tests, and improving conversion rates
  • Build clear reporting on funnel performance (CPL, CPA, conversion rates, ROI by channel) and present results to leadership
  • Identify and launch new acquisition channels (paid media, direct response, content, partnerships)
  • Protect and grow the brand — messaging, reputation, and reviews — in a trust-driven industry
  • Build out the marketing team as the company scales
  • What You Bring 7+ years of marketing experience with at least 3 years leading a marketing function or team
  • A track record in direct response / lead generation marketing with clear, measurable results
  • Experience managing external vendors, publishers, and agencies
  • Strong analytical skills — you make budget decisions based on data, not instinct
  • Experience in precious metals, financial services, insurance, or another high-ticket, trust-driven industry is a strong plus
  • A hands-on, ownership mentality — you're comfortable being the senior-most marketer in the building
Compensation & Benefits
Base salary: $100,000–$120,000 per year
On-target earnings (OTE): up to $200,000 annually Full-time, in office at our Miami location15 days PTO after completion of your first year
Benefits package: (health and retirement) rolling out beginning January 2027

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JOB OVERVIEW

Salary

$100,000–$120,000 per year

Experience level

Manager

Location

Hialeah, FL

Occupation

Marketing Managers

Industry

Advertising Agencies

Posted

4 days ago

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