Content Marketing Manager (USA, Remote)

Role Summary: We’re looking for a Content Marketing Manager to lead content strategy and execution across WIT’s growing marketing function. This is an end-to-end role for someone who can set the content roadmap, identify the right stories and opportunities, and turn them into high-quality content across channels and formats. You’ll decide what we create, who it’s for, where it should live and how it can support our wider marketing and commercial goals. We’re looking for an exceptional communicator who understands what makes B2B content perform. You’ll connect content to specific objectives, from building awareness and establishing thought leadership to generating demand, nurturing prospects and supporting sales. Customer storytelling will be a major part of the role. You’ll work across the business to uncover the strongest customer stories, results and insights, turning them into compelling case studies and campaigns that demonstrate the impact of WIT and give our sales team powerful proof points. You’ll be as comfortable developing a report or customer story as writing a sharp LinkedIn post, landing page or email campaign. Strong writing is essential, but so is editorial judgment: knowing what’s worth saying, finding the interesting angle and adapting an idea to the audience, channel and moment. You’ll also play an important role in shaping WIT’s voice as our brand evolves, bringing personality, humor and consistency to how we communicate and helping develop a distinctive tone of voice and content style. This is a highly autonomous role. We’re looking for someone who brings ideas, not just executes briefs. Someone who can take ownership of the content function, work closely with subject-matter experts across the business and continually identify new formats, channels and opportunities to grow our audience and commercial impact.

Experience working with media partners and executing content or media partnerships is a plusAI-literate, using AI to work faster and smarter, while bringing the writing experience and editorial judgment to know when, where and how to use it. What You’ll GetCompetitive salary, performance-based bonuses and long-term incentives Comprehensive company-paid medical, dental and vision benefits Fully remote working Flexible PTO with unlimited vacation days and paid holidays Company 401(k) plan Generous budget for work-related equipment, including laptop and monitor Access to exclusive sporting events and industry networking opportunities Salary range of $55,000–$80,000 USDAbout WITWIT is a leading gamified marketing platform helping brands create interactive experiences that drive engagement and capture valuable first-party data that brands need to drive revenue. Our platform features 40+ proven game formats, backed by end-to-end strategic and creative support. More than 200 organizations trust WIT, including Taco Bell, 7 Brew and Dunkin’, alongside teams and leagues across the NFL, NHL, NBA, WNBA, MLB, MLS, NWSL and NCAA.WIT has been recognized as a Sports Business Journal Best Place to Work in Sports, a Front Office Sports Best Employer in Sports and an Inc. 5000 honoree, ranking No. 597 among the fastest-growing private companies in the U.S.Learn more on WIT’s website and LinkedIn.