Global Campaign Marketing Manager
forethoughtMillbrae, CA
Global Campaign Marketing Manager
forethoughtMillbrae, CA
today
Occupations
Marketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersAbout the role
Overview:
As Global Campaign Marketing Manager, you drive AI-focused demand generation across new and existing customers. You will partner with regional and product marketing to plan, execute, and optimize integrated campaigns that scale pipeline. You manage end-to-end campaign delivery, from briefs to optimization, and coordinate cross-functional teams, budgets, and assets. Your work includes email nurture, webinars, and third-party programs, with a focus on measurable impact and regional relevance. This role blends strategic thinking with hands-on delivery to accelerate AI product adoption across markets. Compensation / Benefits hybrid work model bonus potential benefits global offices flexible work arrangements salary range disclosed
Responsibilities:
Define audience, offers and channel plans for AI campaigns with regional and product marketing Own end-to-end campaign delivery including budgets, timelines, assets, approvals, and production Lead email and nurture programs with marketing operations, tailoring messaging to prospects and customers Deliver webinars, research-report campaigns, and third-party programs Manage publisher/vendor deliverables, promotion and lead delivery Build reusable campaign kits with messaging, assets, email copy, and sales materials Partner with regional marketing on local relevance, activation plans, and channel mix Collaborate with sales/xDR on account priorities and follow-up that converts engagement into acquisition/expansion Track engagement, conversion, AI pipeline contribution, and program costs with analytics partners Share results, propose improvements, and bring fresh campaign ideas and tests Use AI tools to enhance research, personalization, and campaign workflows
Key requirements:
5+ years in B2B campaign marketing or demand generation with proven pipeline impact Hands-on experience delivering integrated campaigns (email, nurture, webinars, third-party programs) Strong project management and cross-functional coordination Ability to interpret campaign/funnel data and translate insights into improvements Clear writing, strong communication, and adaptability in fast-paced environments strong written and verbal communication initiative and result‑oriented mindset collaboration across regional, product, and sales teams Marketo Salesforce 6sense
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JOB OVERVIEW
Experience level
Manager
Location
Millbrae, CA
Occupation
Marketing Managers
Industry
Software Publishers
Posted
today
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