Senior Product Marketing Manager

Responsibilities: Set the partner go-to-market strategy for Modernize Conversation across to-partner and through-partner motions Define core partner KPIs with stakeholders and monitor progress with iterative adjustments Create partner story, messaging framework, value proposition, and partner opportunity narrative Own the partner toolkit including decks, web assets, stories, demos, and campaign-in-a-box assets Plan and run end-to-end to-partner marketing campaigns and partner enablement activities Lead to-partner communications for product launches, major news, and digital events Coordinate with Partner Sales and Global Channel Partner Sales on landing and activation plans Drive the Modernize partner experience at major events (Ignite, Build, AI Tour) and manage PAC agenda Leverage partner research, feedback, and market trends to optimize partner journey and investment mix Spot funnel problems and propose data-backed improvements to strategies and execution

Key requirements: Master's Degree or Bachelor's Degree with extensive experience in product/partner marketing (minimum 3+ years for Master’s path, 5+ or 8+ years for Bachelor’s path as specified) 5+ years in B2B technology marketing with significant partner or channel marketing experience in cloud, infrastructure or data Track record building GTM strategies and programs delivering measurable business outcomes Strong messaging and positioning skills translating complex tech into partner/customer value Comfort with data, funnel metrics, trend analysis, and data-driven decision making Experience influencing without authority across product, sales, partner and field teams; ability to present to senior leaders Familiarity with Microsoft partner ecosystem or comparable cloud partner ecosystem (preferred) Curiosity and growth mindset with comfort in ambiguity strategic thinking clear and persuasive communication collaboration across cross-functional teams go-to-market strategy partner marketing and enablement messaging and positioning