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About the role

Seeking a Freelance Consumer Researcher to work remotely on a contract basis, the role involves independently managing research initiatives to understand customer motivations for buying, selling, and trading pre-owned gear, while collaborating with marketing teams to translate insights into actionable strategies.
Key responsibilities: Conduct moderated customer interviews to gather insights on motivations, objections, and trust signals related to Used/Trade customers Design and execute unmoderated tests on ads and landing pages to identify areas for improvement and user confusion Analyze heatmap and click data to provide specific recommendations for enhancing user experience on landing pagesRequired qualifications 3+ years of consumer or UX research experience Proven ability to conduct moderated interviews and derive actionable insights Experience with unmoderated testing platforms and heatmap analysis tools Strong survey design skills, including writing unbiased questions and analyzing results Ability to work independently and manage participant recruitment effectively

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JOB OVERVIEW

Experience level

Senior

Location

New York, NY

Occupation

Market Research Analysts and Marketing Specialists

Industry

Marketing Research and Public Opinion Polling

Posted

2 days ago

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