AI-Driven Generative Search Strategist
abbottChicago, IL
AI-Driven Generative Search Strategist
abbottChicago, IL
3 days ago
Occupations
Search Marketing StrategistsMarket Research Analysts and Marketing SpecialistsMarketing ManagersIndustries
Web Search Portals and All Other Information ServicesAdvertising AgenciesAll Other Professional, Scientific, and Technical ServicesAbout the role
Abbott Park, IL or Willis Tower Chicago seeks a Generative Search Strategist to optimize Abbott's enterprise digital presence. Define traditional and AI‐driven search strategies, set governance, and align content, architecture, and metadata to improve discoverability for Abbott.com and brand platforms. Collaborate with content, digital marketing, and public affairs teams; build dashboards, playbooks, and training to scale best practices.
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JOB OVERVIEW
Experience level
Lead
Location
Chicago, IL
Occupation
Search Marketing Strategists
Industry
Web Search Portals and All Other Information Services
Posted
3 days ago
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