Brand & Growth Lead for Mobile Health Benefits

Smirk Health is seeking a senior, hands-on leader to run Brand and Consumer Marketing across Austin, NYC, or San Francisco. You will own from brand positioning to ROAS, building the marketing engine for a seed-stage health benefits platform. You will lead a small team, create new capabilities, and drive rapid growth with low-cost, viral customer acquisition. The role requires 15+ years in marketing, a proven track record of growth in a B2C brand, and deep expertise across paid, earned, and owned