Campaign Manager, Biddable
prodigious worldwideNew York, NY
Campaign Manager, Biddable
prodigious worldwideNew York, NY
yesterday
Occupations
Advertising and Promotions ManagersMarketing ManagersMarket Research Analysts and Marketing SpecialistsAbout the role
Campaign Manager, Biddable Campaign Manager owns strategic planning and campaign execution for an assigned client/clients. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio and implement campaigns with the support of Campaign Specialists. Campaign Managers train Campaign Specialists on client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute. Responsibilities include planning, executing, managing, and optimizing programmatic media campaigns for agency clients, demonstrating diligence and adherence to best practices throughout the full digital campaign life-cycle, maintaining and organizing campaign-specific materials, leading daily campaign maintenance, providing strategic oversight of large accounts and client relationships, developing and growing relationships with internal teams through exceptional client service, trafficking campaign tags into Demand Side Platforms (DSPs), Social API technology, or other ad technology environments, overseeing the campaign QA process to ensure accurate campaign implementation, pacing and performance, formulating proposals for new client opportunities, managing the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch, partnering with Analytics team on campaign measurement reporting and insights generation, providing regular insights to clients detailing performance, campaign optimizations, and new opportunities, working with media partners to ensure accurate platform implementation, troubleshooting issues on all pre-production and live campaigns, providing monthly auditing reports to Agency partners and actualizing bill/pay systems when applicable, leading and assisting in coaching, managing, and educating Campaign Managers and Campaign Specialists, helping to support campaigns, attending client meetings, as needed, and participating in regular knowledge sharing sessions to ensure best practices are leveraged across Optimedia. Qualifications include a four-year college degree, 1+ years of experience in bid management, campaign management/optimization, or digital media operations, client facing experience with the ability to identify risks and effectively manage through issues, understanding of traditional and interactive media planning elements, proficiency in Microsoft Office solutions, strong analytical thinking and mathematical skills, excellent communication and writing skills, strong project management skills, and a strong desire to contribute to a team. Additional information includes a focus on fostering belonging and creating equitable & inclusive experiences for all talent, robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent, and confidentiality of all information according to EEO guidelines.
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JOB OVERVIEW
Experience level
Manager
Location
New York, NY
Occupation
Advertising and Promotions Managers
Industry
Advertising Agencies
Posted
yesterday
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