Fetching information
Preparing content
Creative Strategy & Leadership. Lead concept development, storytelling, and visual direction for integrated campaigns including digital, TV, experiential, social, and traditional media.. Ensure creative concepts align with brand strategy, regulatory considerations (particularly in gaming), and campaign KPIs.. Proficiency in Adobe Creative Suite, Figma, and workflow tools (Asana, Slack, Miro).. Understanding of production workflows across digital, print, and video.